Video: Futura X Sprite Custom Basketballs for NBA All-Star Weekend

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Sprite collaborates with artist Futura to create three uniquely designed basketballs during the upcoming NBA All-Star Weekend. Successfully meshing the worlds of street culture and basketball, the canvases include a the “King James” created in collaboration with LeBron James, the  “Double Dribbler”  featuring Futura’s signature style, and “Leave Your Mark” (featured above) is inspired by Sprite’s self-expressive platform. When the NBA All-Star Weekend ends, all three basketballs will be up for auction with proceeds benefiting the Boys & Girls Clubs of America.

See the artist at work in the video below.

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“King James”

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“Double Dribbler”

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